How Do I Know If My Website Is Actually Healthy?
Not every website health warning matters — and a perfect score doesn’t mean your site is working. Here’s how to check what actually counts.
Your Website Isn’t “Done”—Why Continuous Tweaks Drive Growth
The “Launch and Leave” Trap I talked to a previous client last month who built a gorgeous website three years ago. Custom design, professional photos, the whole deal. She invested serious money and energy into getting it just right. Then she forgot about it. Not intentionally. She just assumed the…
How to Engage Your Website Audience Effectively
In a world where attention spans are shrinking and competition fierce, capturing your audience’s interest isn’t just important—it’s essential. But how do you cut through the noise and make your website truly engaging? Engaging your audience is critical for the continued success of any website. Engage helps you keep visitors…
Overthink Your Way to A Website That Works?
Imagine you’re stuck in a maze of website change, second-guessing every design choice and word of copy. Your competition seems to easily create sites that convert, while yours feels like a confusing mess. The good news? You’re not alone. Overthinking is a creativity killer, but I’m here to help you…
Turn Your Website into a Customer Magnet.
Stop guessing what your visitors want. Simple strategies to uncover hidden problems and boost conversions. Imagine this: you’ve poured your heart and soul into opening a beautiful corner bookstore. The shelves are stocked with the latest best sellers, fresh coffee is in the air, and comfy chairs invite visitors to…
What is the deal with all these maintenance tasks?
A quick Google search on the importance of WordPress maintenance returns over 18 million results. So, what’s the big deal with maintaining your site, and why does it matter? Properly maintaining your WordPress site keeps it running smoothly and provides a better experience for visitors. There are several different types…
Start Simple and Build from There: The Delicate Balance of Effective Web Design
Is building your website like watching your favorite band prepare for their blockbuster tour? Creating the balance of website performance and optimization might feel like setting up for concert night by setting up the stage, tuning the guitars, and rehearsing for the best show possible. It’s not only about the…
Quick Wins for Website Revamping: Cost-Effective Changes That Make a Big Impact
Did you know a slow-loading website is like a store with a jammed front door? Potential customers will bang on the door and turn away in frustration or embarrassment. Your website is your digital storefront, and just like a physical store, it requires regular upkeep to remain uncluttered and easy…
Creating an Engaging Homepage: Your GPS to Online Success
Let’s talk about homepages and GPS. You might wonder what these two things have in common, but hang with me for a minute; I’ll get to the point. As a digital vagabond, I rely on my GPS guide Sarah to help get me from point A to point B in…
The Human Side of SEO: How to Make Your Website Accessible for All
You’ve just finished building your website and can’t wait to show it to everyone. The design is cool, the content is interesting, and you think it will attract your target audience. But have you thought about how your site might work for someone with a visual, hearing, or motor disability?…
WordPress Site Speed Optimization With These Three Tips
A slow, sluggish website is every business owner’s nightmare. Research shows that even a 1-second delay in page response can result in a 7% reduction in conversions. Users expect sites to load instantly, with the average attention span getting shorter. That’s why site speed optimization should be a priority. Faster…
Why SSL Matters for Your Website
SSL stands for secure sockets layer. If you run a small business, you might be familiar with the term SSL certificate but unsure what it does. What is it, and how can it help your website? In this blog post, we’ll explain an SSL certificate and why it’s important to have…
Unlock your website potential with the right support
Unlock the potential of your online business with a strong website support plan. Learn how it can lead to endless growth opportunities.
Resources to Easily Optimize Your WordPress Site
Speed is definitely a big factor in website performance but a great user experience to a key factor. You want to keep your site running lean and mean. When it’s time to optimize your WordPress site,, some apps and plugins come in handy to make the job easier. I’m sharing my…
Roadmap to a Thriving Website: What You Care, Maintenance, and Management
What if you could have maintenance-free, easy-to-care-for WordPress websites that you did not have to worry about on a day-to-day basis?
We all know …
Usability is a Key Piece of Your Website Success
Did you know that search engines value usability as part of their ranking criteria? Websites take a lot of planning to be useful and engaging to the traffic and visitors that come to your website. I can’t stress the importance enough for usability factors to be made or broken for…
Why Website Hackers Don’t Care About Your Business
You have a WordPress website because it’s simple to use and easy to make updates. But did you know some less-than-honorable people may try to break into your site? While we call them website hackers, they call themselves savvy. Wait…before you break into a complete panic and cold sweat, keep…
Do You Need To Update Your Website?
Do you update your website regularly? I don’t mean adding a post or a page but making changes to ensure your site truly reflects who you are and your business goals. Technology is evolving every day. So is the Internet. Web design has to adapt to these changing standards or be…
Prep Your Website and Make it Ready for Growth
Summer is almost officially over, the kiddos are back to school, and we will soon be bombarded with Christmas shopping specials and promotions. All this means a new year is right around the corner (at least in terms of business months). The beginning of a new year also brings lots…
Hackproof Your WordPress Website: 3 Steps To Make It Happen
Malicious hackers are always looking for ways into your WordPress site by exploiting vulnerabilities. Having your website hacked is a concern for all WordPress users and online business owners. Keep reading to see what you can do to help hackproof your WordPress website and the steps you can take if…
Starting with WordPress: The Essential Guide for Novice Web Designers
Sometimes, the budget doesn’t permit you to hire a designer to create your WordPress website, or maybe you want to know what’s involved before getting started. Armed with the right information, you can have the know-how to be an asset to your designer or get you on your merry way…
