Turn Your Website into a Customer Magnet.
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Turn Your Website into a Customer Magnet.

Stop guessing what your visitors want. Simple strategies to uncover hidden problems and boost conversions. Imagine this: you’ve poured your heart and soul into opening a beautiful corner bookstore. The shelves are stocked with the latest best sellers, fresh coffee is in the air, and comfy chairs invite visitors to…

What is the deal with all these maintenance tasks?
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What is the deal with all these maintenance tasks?

A quick Google search on the importance of WordPress maintenance returns over 18 million results. So, what’s the big deal with maintaining your site, and why does it matter? Properly maintaining your WordPress site keeps it running smoothly and provides a better experience for visitors. There are several different types…

Boosting Conversions: How to Optimize Your Website for More Sales

Boosting Conversions: How to Optimize Your Website for More Sales

In today’s digital landscape, your website is often the first impression and main touchpoint between your business and potential new customers. An unoptimized, cluttered website can easily drive visitors away and hurt conversion rates. On the other hand, a clean, intuitive, conversion-focused website makes it easy for visitors to find…

Start Simple and Build from There: The Delicate Balance of Effective Web Design
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Start Simple and Build from There: The Delicate Balance of Effective Web Design

Is building your website like watching your favorite band prepare for their blockbuster tour? Creating the balance of website performance and optimization might feel like setting up for concert night by setting up the stage, tuning the guitars, and rehearsing for the best show possible. It’s not only about the…

Load and Go: Boost Your Website’s Speed with Smart Content Strategies

Load and Go: Boost Your Website’s Speed with Smart Content Strategies

Have you ever visited a website that seemed to load at a snail’s pace, making you feel like you were back in the early days of dial-up internet? Even with today’s advanced technology, a slow-loading site can still pose a significant challenge to your business’s success. In reality, even a…

Unlocking the Mystery of Website Design: Does Layout or Content Take the Lead?

Unlocking the Mystery of Website Design: Does Layout or Content Take the Lead?

Some people think design is the most important for creating a new website. But I’m a big believer that content-first is key. Don’t get me wrong; it’s essential to have a well-designed website that is easy to use. Yet, content is the most essential factor in attracting customers. People will…

Usability is a Key Piece of Your Website Success
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Usability is a Key Piece of Your Website Success

Did you know that search engines value usability as part of their ranking criteria? Websites take a lot of planning to be useful and engaging to the traffic and visitors that come to your website. I can’t stress the importance enough for usability factors to be made or broken for…

Starting with WordPress: The Essential Guide for Novice Web Designers
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Starting with WordPress: The Essential Guide for Novice Web Designers

Sometimes, the budget doesn’t permit you to hire a designer to create your WordPress website, or maybe you want to know what’s involved before getting started. Armed with the right information, you can have the know-how to be an asset to your designer or get you on your merry way…

User Experience Should Be Step One of Your Design Process

User Experience Should Be Step One of Your Design Process

Let’s start with the obvious and something others are not telling you, your website is not about you – it’s about your user, and that’s why user experience should be top of the planning checklist. Your website is the chance to show off what you’re all about, including the solutions…