Imagine you own a local coffee shop. If someone walks in and asks for a “black coffee,” you wouldn’t hand them a latte, would you? The same principle applies online. Understanding user intent is like the local coffee shop barista who knows exactly what their customer wants. The key is…
Organic marketing for your small business is a lot like growing a garden. It’s all about patience and the right amount of attention to seeing results. Imagine you’re the garden of your online presence, planting seeds, watching them grow, and enjoying the fruits of your labor. So, what do you…
Categories and tags are part of the blogging process, each with different purposes. You need to assign at least one category, but not tags if you don’t want to. When you start blogging, you must decide on a few categories that fit your writing. Having a guide to help find…
Are you concerned that your website isn’t getting as much traffic as you would like, and you’re not sure how to fix that? Consistent traffic is one of the reasons that we build a website because if you’re not getting visitors, then it’s not doing its job. But instead of…
Do you have a lot of content for your blog or website that seems stale and outdated? Now may be the time to freshen that content up rather than create a new version of the topic. Often, we forget that the best way to create relevant content is to freshen…
WordPress is already an SEO friendly framework, and you certainly don’t need a plugin to rank in the search engines with the creation of good and useful content. But like any tool in the toolbox, an SEO plugin sure will help you to make sure you’ve hit all the parts…